Khalil A. Arbi ASK MATTLahore Pakistan and Middle East Region

An avid consultant and expert in organizational efficacy for strategy, innovation, sustainability and competitiveness, Khalil is associated with the University of Management and Technology Lahore as Assistant Professor. Mr. Khalil A. Arbi is a graduate of University of Bonn Germany, with an MSc in Resource Economics and an MBA marketing from ILM Lahore. His PhD thesis is in its final stage and is about the diagnostic study of innovation management in SMEs of Pakistan. Mr. Arbi has multidisciplinary experience of organizations like USAID, Friedrich Naumann Foundation, HEC-FAD, Competition Commission of Pakistan (CCP), TDAP and competitiveness Support Fund of Pakistan. Khalil, along with academic publications in international journals, is also author of two books. He has presented his research papers in various international conferences. In a US-Pakistan faculty development program he has the unique opportunity to be an affiliate of George Mason University Fairfax, Virginia. Mr. Khalil is great proponent of linkages between universities, industry, and government. He holds the position of Executive vice President of South Asia Triple Helix Association. He possesses intense linkages with the industry and public sector. He is a public speaker for motivation and organizational development.

ASK MATT Solution

Based on one great idea and a decade of research by award winning scholars, ASK MATT provides a fresh, fun, and collaborative approach to challenge of creating useful strategic plans and consistent follow through.

Gathered around a table, each person adds their understanding to a map. The scoring system ensures that the shared understanding is greater than the sum of its parts. The map provides a guide for more effective problem solving and decision making with tradeoffs, options, and important leverage points to help your organization get the most results for the least effort.

Strategic Planning 3.0 Whitepaper

Every leader has a sense of purpose — an inner drive to support the success of the mission — whether it is a non-profit, community collaboration, or private firm. A good leader also has a sense of adventure, balanced by sound judgment. To be successful, a leader needs a good “map.” A map is a critical tool to help a business leader find out:

  • Where she is (the business environment)
  • Where she is trying to go (goals and objectives)
  • How best to get there (what action is required)
  • How to avoid dangerous terrain (what market activities might be predicted) 

Without a good map, the firm may be led into a quagmire — or worse...  

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